Background

The company is a global research-based biopharmaceutical company that discovers, develops and commercialises innovative medicines aiming to improve the care of patients suffering from life-threatening diseases, e.g. HIV/AIDS and fungal diseases.

Their product knowledge training for these two high profile disease cures was all paper based; out dated, in English and suffering from version control problems as the different countries tried to translate them and adapt them to the regulatory needs of their markets. 

Objective

This pioneer company wanted an eLearning solution that was as innovative as their medicines.

Solution

We delivered an eLearning/eWorking knowledge environment for two main pharma products in the portfolio with the following aims:

• Integrate the ‘learning’ and ‘doing’ into one experience so the KnowledgeBankTM’s use would be on-going
• Portal home for these products that features the two modes of use, LearningZone and KnowledgeZone, and thus presents this as a complete and on-going resource 
• Multi-product/multi audience/multi language/multi version solution
• Easy to update with client editor with Tracking/Management reports

“KnowledgeBank™ has been very well received across all of our international areas. We have received very good feedback on how simple it is to use and how valuable it is in the day-to-day work. The system is very flexible and easy to change and update… I am proud of the part the KnowledgeBank™ has played so far in raising the knowledge in the organization.”

Senior Director, Medical Affairs, Global Pharmaceutical

Impact

HIV Evidence

• Within one month of launch, 80% of the initial user base logged on and completed 65% of content 
• Within a year of launch, use spread from the initial 12 markets to 19 markets globally
• Self Assessment score is an average of 73.23%

Fungal Disease Evidence 

• Within one month of launch, 90% of the initial user base logged on and completed 72% of content.
• KnowledgeBank™ is translated into four languages to meet the needs of their sales force training
• Self assessment score average 85.05% and users spend on average 105 minutes per visit

The KnowledgeBank™ eLearning/eWorking solution shows the possibilities of ‘ongoing learning’. It is a ‘living’ system that is continuously updated. KnowledgeBank™ has become this global biopharmaceutical company’s brand for therapy knowledge and learning.