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8 pharma trends to keep top of mind in 2016

Posted by Andre Moa on Dec 16, 2015 9:44:00 AM


 

2016 Pharma Trends:  As the pharmaceutical industry enters 2016, rarely has the need for its products been greater and rarely has the industry been subject to such hostile scrutiny.

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Topics: Pharma launch planning, Pharma trends, Market access, 2016 pharma trends

Six ways to gain an advantage in market access planning and execution

Posted by Andre Moa on Aug 11, 2014 3:28:00 PM

 

We are witnessing an increasingly challenging payer environment, with elements of value-based pricing being introduced in many markets. This means that optimising your market access effort and aligning activities across markets is more important than ever. At the same time, the rise of the emerging markets (where the real growth potential is) means that global market access teams are looking after a wider range of markets.

 

So how do you ensure your company has the competitive edge to bring your medicine to market quickly, efficiently and with fewer restrictions?

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Topics: 2017 trends, Pharma trends, Market access

6 signs your market access toolkit is not fit for purpose

Posted by Andre Moa on Jun 20, 2014 11:53:00 AM


 

 

An effective market access toolkit needs to be a global resource that supports affiliates in their market access planning and execution, and helps address the challenges of an increasingly complex payer environment.

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Topics: Market access, market access toolkit

6 reasons your market access and launch efforts will suffer with Excel and SharePoint

Posted by Andre Moa on May 27, 2014 4:11:00 PM

 

Across the world, pharma companies of all sizes are still using a patchwork of non-specialised tools, typically Microsoft Excel, to organise their market access and launch efforts, with these files often shared across global and country teams in a SharePoint environment.

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Topics: 2017 trends, Pharma launch planning, Pharma trends, Market access

5 signs your pharma launch readiness strategy needs a makeover

Posted by Andre Moa on Apr 11, 2014 4:42:00 PM

 

 

If you're wondering why your current pharma launch readiness strategy isn't working as well as it could, here are some signs that your launch planning and execution tools might not be fit for purpose… 

 

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Topics: 2017 trends, Pharma launch planning, Pharma trends, Market access