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Hello.

We are a London based tech company working exclusively with global pharmaceutical and biotech companies to deliver applications and platforms that help you launch and commercialise products better.
Our Expertise
Launch Readiness | Market Access | Tender Management | Capability Building
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SmartLaunch™

Discover a smarter way to manage new product launches with our pioneering launch readiness software for pharma and biotech.
Find out more
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Our clients

We work with some of the most innovative pharmaceutical and biotech companies in the world.  Companies benefiting from our tools include:

SmartAccess™

Discover a smarter way to manage reimbursement with our collaborative market access software.
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What our clients are saying

Being a global company with quite a few products in the pipeline we have seen great benefit in the Launch Readiness platform developed in close collaboration with TRiBECA Knowledge. Having one global approach has helped a lot in the efficiency and transparency of tracking and implementing launch activities locally as well as in headquarters.
 
Global Launch Manager

SmartTender™

Unlock a smarter way to drive tender sales with our tender management software.
Find out more
Smart Tender HOME
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Great features

Our SmartFramework™ products help you collaborate across teams and align global and local efforts as you launch and commercialise products worldwide. Here are some great features of all our tools across launch, market access and tender management.
Superior Visibility
Get full visibility of status across markets and workstreams through real-time dashboards.
Smart Planning
Clear visibility of tasks, responsibilities and timelines. Seamless global-local alignment.
Save Time
Clever workflows automates the process of chasing teams for updates and collecting data.
Team Chat
Conduct discussions in context as you execute the plan.
Personal Email Alerts
Make sure the right  team members are engaged at the right time.
Great Analytics
Tailor reports to your KPIs to aid your decision making.

Company Team

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Steven D. Jenkins

CEO
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Lettie Martin

Creative Director
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Helen Wolbert

Marketing Director
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Justin Butler

Sales Director
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We like a challenge.
Let’s solve yours together.

Do you believe in better ways of doing things?  Could there be room for improvement in your business?  Are you looking to streamline a process? Lets explore how an application or platform tailored to your needs can add value.
Get in touch
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In the Spotlight

Agile Launch Execution Requires the right digital tools

Agile launch execution requires the right digital tools

The pharmaceutical industry is embracing agile ways of thinking and working in its efforts to boost productivity, creativity, speed and efficiency, all the way from laboratory to patient. That includes ensuring agile launch execution.  Read more
Keep up to date with the latest trends in pharma and our latest thinking.

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Contact Us

40 Southwick Street
London W2 1JQ
United Kingdom

Tel: +44 (0) 20 7402 3133
Fax: +44 (0) 20 7402 3933

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