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A 360˚ view of launch timelines will ease you into the market

Posted by Andre Moa on Jul 14, 2017 2:35:23 PM

Managing pharmaceutical launch timelines is a critical step in the journey from clinical development through to market entry.

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Topics: launch readiness framework, launch plan, launch manager, launch timelines

Pharma launch planning should be focused on strategy, not data management

Posted by Andre Moa on Jun 22, 2017 12:20:08 PM


Efficient and effective pharma launch planning is all about making sure your new product hits target markets with maximum impact and minimal complications – all in good time and at an acceptable cost.

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Topics: launch readiness framework, launch plan, launch manager

Why you need a consistent launch readiness framework

Posted by Andre Moa on Jun 8, 2017 12:15:00 PM

With the plethora of market access challenges now confronting pharmaceuticals worldwide, a carefully considered launch readiness framework is a non-negotiable.

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Topics: launch readiness framework, launch plan, launch manager