6 Pharma Trends for 2025: Trump’s Return, AI Breakthroughs, and Market Access Challenges
Pharma is facing a new set of launch, market access and strategic challenges as the pandemic has changed some market characteristics for good.
An agile launch execution platform, with full visibility across countries and
functions.
A collaborative platform for teams who plan reimbursements and HTA activities.
A collaborative platform designed to manage pharmaceutical tenders across
countries.
A capability management platform that unifies capabilities, resources, and assessment.
Manage your entire pipeline. Track every move. Stay ahead, from discovery to launch.
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Andre Moa
21 Jan 2025
21 minute read
Pharma is facing a new set of launch, market access and strategic challenges as the pandemic has changed some market characteristics for good.
Close attention to launch timelines and status will help save you from stumbling at the final hurdle to successful pharma market entry.
Making the most of pharma launch planning includes ensuring that launch team members are focused on strategic objectives, not data collection and processing.
A launch readiness framework is a must to handle pharma market access challenges. You need the tools to ensure a living framework is embedded enterprise wide.
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