Are you allowing the talent in your launch team to shine?

Posted by Andre Moa on Nov 28, 2014 2:36:00 PM

Your global launch team may well be made up of some spectacularly intelligent, highly experienced and highly educated individuals, yet we often see them spend a lot of time manually collecting and consolidating data from markets – doing what is in effect an admin job – to gain visibility of status across markets.  Clearly this is not the best use of their talent, but who else is going to complete those necessary yet mundane jobs?

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Topics: launch planning